Vol. 3 No. 4-2 (2022): Theoretical Reserach

Articles

• Conceptual model of the factors impacting the adoption of Neuromarketing Technologies

  Safaa ELOUADIFI, Myriem ESSAKALLI

  1-23

  • pdf
• An attempt to model the entrenchment process of Logistics Service Providers in the relationships with industrials and distributors shippers: A conceptual model and research proposals

  Hassan AIT AAZIZI, Mohamed Amine BALAMBO

  24-41

  • pdf (Français (France))
• Rereading the basics: the pyramid of emotional intelligence

  Abdelhay BENABDELHADI, Maryam EL YACHIOUI, Oumaima CHADI

  42-61

  • pdf (Français (France))
• Identification of the success determinants of Technology Transfer by multinational firms

  Fatima Zahra BENNANI, Brahim DINAR

  62-88

  • pdf (Français (France))
• Theoretical approach of the industrial policy: debate on the legitimacy of the State's intervention

  Mohamed YAOYHI, Khalid KHOURIBA

  89-103

  • pdf (Français (France))
• Evaluation of health policy in the face of pandemic crises: Case of COVID 19

  Samia KHAROUAA, Brahim DINAR

  104-118

  • pdf (Français (France))
• The challenges of Morocco's economic openness to the African continent

  Souhaila CHOUGRANI, Kamal HASSANI

  119-133

  • pdf (Français (France))
• Private governance and public governance: An attempt at theoretical and interdisciplinary rapprochement

  Mohamed ECH-CHEBANY, Anas HATTABOU, Adil OUATAT

  134-147

  • pdf
• The modernization of the Moroccan public administration as a lever for improving the quality of public services

  Ismail EL GHANNOUCHI

  148-161

  • PDF
• Analyse théorique de la résilience de la BVC face à la crise sanitaire internationale du COVID-19

  Imad NOURES-SADAT, Hicham ASSALIH

  162-177

  • PDF (Français (France))
• Financial innovation in developing countries: the determinants of mobile banking and financial development in Africa

  Mohamed Amine LOUKILI, Abbas MOKHTARI

  178-189

  • PDF (Français (France))
• Proposal of a conceptual model of the performance of public organizations under the light of the theory of new public management

  Hind NOUA, Hasnaa ALAMI

  190-201

  • PDF
• Theoretical debate on the choice of exchange rate regime: A review of the fixed-flexible opposition

  Ahmed HEFNAOUI, Idriss IAATAREN

  202-214

  • PDF (Français (France))
• CSR and logistics: A bibliometric and systematic review of SCOPUS database from 1997 to 2021

  L’Houssaine MOUNAIM, Aymane SARMOH, Oumaima EL MAZOUNI

  215-238

  • PDF
• The cooperative sector as a lever for inclusive growth in Morocco

  Nahid EL HARRAK, Rachid SMOUNI

  239-251

  • PDF (Français (France))
• Divergence and complementarity between different theories: destination branding, tourism resilience

  Younes TANANI, Aziz SAIR

  252-265

  • PDF (Français (France))
• Theoretical framework on the business creation situation in Morocco during the pandemic: Difficulties, obstacles and role of support system

  Ihssane DRISSI

  266-282

  • PDF (Français (France))
• In the Pursuit of Financial Criminality in the Moroccan Public Sector

  Mohamed AMRHAR, Khadija ANGADE

  283-295

  • PDF
• Tax Competition between the traditional analysis and the clarification provided by the New Economic Geography

  Houda BADRAOUI, Abdellah ECHAOUI

  296-307

  • PDF (Français (France))
• Health economics: A review of theoretical and empirical literature

  Najat KHALDI, Fatima ARIB

  308-322

  • PDF (Français (France))
• Entrepreneurship education programs: educational components and impact on the entrepreneurial process

  Safaa ZAKARIYA, Fouad ELBIYAALI, Hamid LATIF

  323-334

  • PDF (Français (France))
• Between the sword of Damocles and public management: case of the personal and pecuniary liability of public accountants in Morocco

  Ali OUHAKI, Cheklekbire MALAININE

  335-346

  • PDF (Français (France))
• Renewable energies and regional integration: where does Morocco stand, and what role for the Dakhla region?

  Kaoutar ROUSSI

  347-364

  • PDF (Français (France))
• The social responsibility of the researcher in management sciences

  Manal YOUB, Hajar AOURARH

  365-377

  • PDF (Français (France))
• Corruption: towards a new approach to classification

  Saloua EL JABRI, Abdelkader EL KHIDER

  378-393

  • PDF (Français (France))
• Performance and human resource management: The relationship in private companies

  Taoufik ANNI

  394-407

  • PDF
• Employee Ownership and Firm Performance: A review

  Raja EL MARABTI, Khalid EL OUAFA

  408-424

  • PDF (Français (France))
• The influence of psychology on investment decision-making

  Zineb MIHRAJ, Abdelouahed ALAOUI MDAGHRI

  425-436

  • PDF