The entrepreneur: Approaches and success factors: Case of the city of Er-Rachidia

Abstract

The proper conduct of an entrepreneurial project is a matter of heated debate among economic, political and social actors at both national and international levels. Indeed, knowledge of the factors facilitating entrepreneurial success is a prerequisite for creating an entrepreneurial dynamic within a given territory.

In this article, we try to analyse the different factors that enable entrepreneurs to ensure the continuity of their entrepreneurial project and to participate in the economic and social development of their territory. To do this, we have analysed the literature on the determinants of entrepreneurial success. On the other hand, we conducted a quantitative survey in order to confirm the theoretical findings with empirical results.

The confirmatory study was conducted with a sample of 150 entrepreneurs in the city of Er-Rachidia. The data collected reinforced the theoretical contributions of the authors who addressed the main question of the present work. The study allowed us to identify three types of factors that are essential to understand the problem of entrepreneurial success: personal factors, environmental factors and managerial factors.

Consequently, this research may be of help to future entrepreneurs insofar as it proposes the main determinants to which they must pay more attention in order to succeed in their entrepreneurial projects. It will also be a reference for researchers who want to better understand the behaviour of the entrepreneur in relation to the different determinants of success.

The main limitation of our research is related to the temporal nature of the results obtained. Hence, the importance of the success factors of entrepreneurs may vary in the future. Therefore, further studies should be undertaken.

JEL Classification: M31, O32

Paper type: Empirical Research