Collaboration in Supply Chain of the automotive industry in Morocco: Theoretical framework

Abstract

The complexity of markets, the competitive economic environment and the development of new information and communication technologies are increasingly pushing organizations to adopt a collaborative approach to improve their performance. Industrial companies in particular have found themselves obliged to forge increasingly solid relationships in order to positively influence the conduct and proper management of the supply chain. Supply Chain Management research, especially in the industrial sector, is no longer focused on the short-term flow optimization objectives that are the prerogative of the engineering approach. It is more oriented towards the importance of adequately implementing collaborative approaches in the companies' supply chains.

The automotive sector in Morocco has experienced in recent years spectacular progress, making Morocco the second-largest exporter to Europe since the first half of 2021, hence the importance of the study of collaboration in supply chains in this promising sector.

This work is a study of the theoretical framework of collaboration in the supply chain, especially in the automotive industry in Morocco. The main objective is to make a synthesis of previous works dealing with collaboration in supply chains, to clarify the various concepts and to analyze already proven theoretical relationships, in a general framework, in order to try to apply them to the automotive industry sector in Morocco. This will allow us to analyze the role of collaboration in the supply chain within the Moroccan automotive sector in order to highlight the tools, skills and context that allow the creation of an efficient network in such a supply chain.

JEL Classification : L91, R41

Paper type: Theoretical Research