CSR as a lever for developing community employability in Morocco: a review of the literature

Authors

  • Yassine HOSNI National School of Business and Management, Chouaib Doukkali University, El Jadida, Morocco
  • Sanae BIAZ National School of Business and Management, Chouaib Doukkali University, El Jadida, Morocco
  • Mohamed Amine ABOUKINANE National School of Business and Management, Chouaib Doukkali University, El Jadida, Morocco
  • Salma EL JOUD National School of Business and Management, Chouaib Doukkali University, El Jadida, Morocco
  • Widad OUADDAR National School of Business and Management, Chouaib Doukkali University, El Jadida, Morocco
  • Asma NAMYECH National School of Business and Management, Chouaib Doukkali University, El Jadida, Morocco

Keywords:

Corporate Social Responsibility, Employability, Human Capital, Community Development, Talent Management, Morocco

Abstract

In a context where Moroccan unemployment reaches 13.3% with persistent skills mismatches between available competencies and corporate needs, this narrative literature review, conducted within a positivist paradigm, analyzes the interactions between corporate social responsibility (CSR) and employability. Drawing on human capital theory (Becker, 1964) and stakeholder theory (Freeman, 1984), it identifies three convergence dimensions: social and community-based, strategic, and organizational.

This research establishes an integrated conceptual framework articulating CSR and employability around territorial responsibility, multi-stakeholder engagement, and sustainable value creation. It contributes to the literature by demonstrating that employability progressively becomes a CSR object, transforming companies from recruiting actors into proactive developers of community skills. The findings suggest adopting integrated approaches combining CSR strategies and territorial employability development within the context of Moroccan initiatives.

Classification JEL: M14 ; L21 ; M51

Paper type: Theoretical Research

Published

2025-11-19

How to Cite

HOSNI, Y., BIAZ, S., ABOUKINANE, M. A., EL JOUD, S., OUADDAR, W., & NAMYECH, A. (2025). CSR as a lever for developing community employability in Morocco: a review of the literature. International Journal of Accounting, Finance, Auditing, Management and Economics, 6(12), 217–235. Retrieved from https://ijafame.org/index.php/ijafame/article/view/2171

Issue

Section

Articles