Can innovation reduce the level of failure of Moroccan companies in a changing economic environment?

Authors

  • Zineb RHAZI Faculty of Law, Economics and Social Sciences of Mohammedia, Hassan II University of Casablanca, Morocco
  • Houda HEFNAOUI Faculty of Legal, Economic and Social Sciences of ain Chock, Hassan II University of Casablanca, Morocco

Keywords:

Innovation, failure, Morocco, macroeconomic aggregates

Abstract

This article analyzes the impact of innovation variability on business failure in Morocco. This reflection comes in the context of the increase in the number of business failures that Morocco has experienced in recent decades. Thus, the objective of this paper is to measure the effect between the above variables using the ordinary least squares method. The results show that there is a positive relationship between business failure and gross domestic product and investment, and a negative link between failure and innovation.

Classification JEL : G33 L25

Paper type: Empirical Research

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Published

2025-07-21

How to Cite

RHAZI, Z., & HEFNAOUI, H. (2025). Can innovation reduce the level of failure of Moroccan companies in a changing economic environment?. International Journal of Accounting, Finance, Auditing, Management and Economics, 6(7), 568–584. Retrieved from https://ijafame.org/index.php/ijafame/article/view/1985

Issue

Vol. 6 No. 7 (2025)

Section

Articles

License

Copyright (c) 2025 Zineb RHAZI, Houda HEFNAOUI

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