Valorization of local cultural heritage, heritage governance and tourist attractiveness: Case of the Cultural Capital Rabat

  • Ahmed ERADI Faculty of Law, Economics and Social Sciences Ain Sebaa, Hassan II University of Casablanca, Morocco
  • Youssef MOFLIH Faculty of Law, Economics and Social Sciences Ain Sebaa, Hassan II University of Casablanca, Morocco
Keywords: Heritage, culture, tourism, governance, attractiveness, Churchill's Paradigm

Abstract

Currently, the management of local cultural heritage is an issue that does not date from yesterday, the different civilizations have always focused on the enhancement of their heritage resources in order to safeguard the inherited cultures, on the one hand, and to make it a driver of development. It is in this perspective that the objective of the present paper is to analyze the relationship between valorization of local cultural heritage, local governance and tourist attractiveness of the Cultural Capital Rabat in order to show, through a qualitative study based on a questionnaire intended for the various actors who participate and contribute to the valorization of the cultural heritage of the city of Rabat. These are officials of the central administration; officials of local authorities and local populations as well as associations. The results of the approach proposed by the Churchill paradigm show that the governance and cooperation dimension is poorly taken into account in the management of the cultural heritage of the city of Rabat, with little participation by local authorities and civil society. The results show that the cultural heritage of the city of Rabat takes fairly well into account the economic dimension and tourist attractiveness. 

 

JEL Classification: B23, Z10, Z13

Type of Paper: Empirical Research

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Published
2022-06-06
How to Cite
ERADI, A., & MOFLIH, Y. (2022). Valorization of local cultural heritage, heritage governance and tourist attractiveness: Case of the Cultural Capital Rabat. International Journal of Accounting, Finance, Auditing, Management and Economics, 3(4-1), 408-420. https://doi.org/10.5281/zenodo.6612044