A theoretical analysis of the organizational impact of IS in the context of Moroccan exporting SMEs
The use of Information System and Information and Communication Technologies has been viewed as vital for increasing export performance and entering foreign market. Bourgeois (1991) finds that innovation is also perceived as the engine and the real lever for exports within SMEs (cited by Gueguen et al., 2007). This paper studies the impact of ICT / IS on the organizational performance of exporting SMEs. This article will therefore present a theoretical model that integrates the various variables responsible for success of ICT / IS and consequently for increasing organizational performance in the case of SMEs. The study contributes theoretically to ICT/IS success models employing an exploration based on a meta-analysis of studies that evaluate the contribution of ICT/IS in the context of SMEs.
Copyright (c) 2020 Mohamed Tahrouch, Asmaa Hatimi
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