1.
OUAZZANI TOUHAMI I, AZOUAOUI H. The use of social media by b2b salespeople to enhance social selling: Insights from a qualitative study. IJAFAME [Internet]. 19 juin 2023 [cité 16 sept. 2026];4(3-2):438-50. Disponible sur: https://ijafame.org/index.php/ijafame/article/view/963