MELGHAGH, Meriem; OUAHI, Lhoucine. Empirical study on consumer engagement with the brand on social networks. International Journal of Accounting, Finance, Auditing, Management and Economics, [S. l.], v. 2, n. 3, p. 233–247, 2021. Disponível em: https://ijafame.org/index.php/ijafame/article/view/123. Acesso em: 6 déc. 2025.