EL-AZZOUZI, Salah-Eddine; AKIOUD, Malika. L’impact du principe de l’orientation client sur la performance des entreprises industrielles au Maroc. International Journal of Accounting, Finance, Auditing, Management and Economics, [S. l.], v. 3, n. 6-2, p. 403–416, 2022. Disponível em: https://ijafame.org/index.php/ijafame/article/view/764. Acesso em: 17 sept. 2026.