BAKACH, Hiba; MOHCINE, Yasmine; ELAFI, Fouad; OUIDDAD, Smail. Understanding Influencer Marketing in the Gaming Industry: The role of social influence and engagement. International Journal of Accounting, Finance, Auditing, Management and Economics, [S. l.], v. 5, n. 5, p. 294–308, 2024. Disponível em: https://ijafame.org/index.php/ijafame/article/view/1422. Acesso em: 15 sept. 2026.