HMAIDOUCH, Imane; JAFARI, Asma; EL MESKINE, Lahcen; CHAKIR, Ahmed. Beyond Conventional Strategies: The Untapped Potential of Entrepreneurial Marketing for Moroccan Companies. International Journal of Accounting, Finance, Auditing, Management and Economics, [S. l.], v. 4, n. 5-1, p. 334–350, 2023. Disponível em: https://ijafame.org/index.php/ijafame/article/view/1104. Acesso em: 20 sept. 2026.