The Impact of E-Learning on the Performance and the Engagement of SME employees in Morocco

  • Abdellah BAKRIM Faculty of Law, Economics and Social Sciences of Agadir, Ibn Zohr University of Agadir, Morocco
  • Malika AJERAME Faculty of Law, Economics and Social Sciences of Agadir, Ibn Zohr University of Agadir, Morocco
  • Rachid EL BETTIOUI Higher School of Technology of Agadir, Ibn Zohr University of Agadir, Morocco https://orcid.org/0000-0002-0251-9426

Abstract

 

Abstract :

This research examines the impact of e-learning on performance and employee engagement in SMEs in the Moroccan services sector, a key segment of the national economy. Using structural equation modelling, we analysed the relationships between e-learning quality, self-efficacy in using e-learning, employee engagement and job performance. The sample consisted of 200 Moroccan service SMEs, providing a diverse and representative dataset for the study.

The conclusions of our study present a nuanced perspective. While we found no support for the hypothesis that the quality of e-learning directly improves employee performance, the significant impact of self-efficacy on engagement and performance highlights the importance of employee confidence in the effective use of e-learning tools

 

Keywords: e-learning; performance; engagement; SME; structural equations.

Classification JEL : D83 ; J2 ; L25 ; H32 ; C3

Paper type: Empirical Research

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Published
2024-07-07
How to Cite
BAKRIM, A., AJERAME, M., & EL BETTIOUI, R. (2024). The Impact of E-Learning on the Performance and the Engagement of SME employees in Morocco. International Journal of Accounting, Finance, Auditing, Management and Economics, 5(7), 155-170. https://doi.org/10.5281/zenodo.12682809
Section
Articles