Template-Type: ReDIF-Article 1.0 Author-Name: Sara EL AOUFI Author-Email: zakaria.ezzarzari@gmail.com Author-Workplace-Name: Faculty of Economics and Management , Ibn Tofail University of Kenitra, Morocco Author-Name: Omar KHARBOUCH Author-Email: zakaria.ezzarzari@gmail.com Author-Workplace-Name: Faculty of Economics and Management , Ibn Tofail University of Kenitra, Morocco Author-Name: Driss DAOUI Author-Email: zakaria.ezzarzari@gmail.com Author-Workplace-Name: Faculty of Economics and Management , Ibn Tofail University of Kenitra, Morocco Title: Demographic determinants of deposits and savings in Morocco Abstract: The present paper aims to define demographic determinants of deposits saving in Morocco, which are defined as banks accounts designed for saving. In order to carry out our study, we carried out a survey with a sample made up of 545 people residing in different Moroccan cities, and this, in the period going from October 2018 to November 2018. The results obtained show that 70% of the respondents are satisfied regarding proposed banking services and 90% hold one current account. Furthermore, the study also shows that the majority of saving accounts holders are satisfied.     JEL Classification: D14 Paper Type: Empirical Research Keywords: Demographic determinants; savings; deposits; Morocco Journal: International Journal of Accounting, Finance, Auditing, Management and Economics Pages: 269-279 Volume: 3 Issue: 1-2 Year: 2022 File-URL: https://ijafame.org/index.php/ijafame/article/view/376 File-Format: text/html File-URL: https://ijafame.org/index.php/ijafame/article/view/376/376 File-Format: application/pdf Handle: RePEc:aoa:journl:v:3:y:2022:i:1-2:p:269-279