Organisational change and digital transformation: What relationship?

Abstract

In a disruptive world, digital transformation has become a major concern for organizations both nationally and internationally. In order to exploit the potential of these new technologies, they need to change their current model to adapt quickly to the changing environment, and to do so through the path of digital transformation. To this end, we consider digital transformation to be a complex and difficult process of change, a matter of the moment and an urgent necessity. This leads us to propose the following research problem: to what extent do organizational change models enable digital transformation to be carried out? The problematic raised by this article is firstly to establish a link between the change management models from the literature on organizational change and the management of digital transformation. Secondly, through this paper we contribute to the research on change management models in a context marked by a strong orientation of organizations towards digital transformation, by identifying a set of key factors from the existing models that can be used to manage digital transformation. The results revealed by this study demonstrate that digital transformation leads to organizational change. These results will be used as a benchmark to reflect on whether organizational change models can be used to drive digital transformation in a future scientific contribution.

Keywords : digital transformation, organizational change, change management models, key success factors

JEL Classification : H75, O30

Paper type: Theoretical Research